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Latest news on Vietnam e-com and marketplaces
145 articles
New E-commerce Regulations in Vietnam: Navigating for Russian Entrepreneurs in 2026
Vietnam's Ministry of Industry and Trade has enacted an updated E-commerce Law and a new Government Decree No. 248/2026/ND-CP. These changes are critically important for Russian entrepreneurs operating or planning to enter the Vietnamese e-commerce market, requiring a review of strategies and ensuring full compliance with new regulatory requirements in 2026.
Vietnam's Labor Market in H1 2026: What It Means for Russian E-commerce?
Vietnam's labor market demonstrated resilience in the first half of 2026, a key factor for predictable production costs, supply reliability, and strategic planning for Russian online retailers.
Growing Marketplace Commissions: A Challenge for Russian Sellers and Profit Retention Strategies in 2026
The global rise in e-commerce platform commissions, observed in 2026, threatens the survival of Russian sellers reliant on low prices, necessitating an urgent overhaul of their strategies to maintain profitability and diversify their businesses.
Shopee's Success Lessons: How Paid Live Commerce is Reshaping Marketing for Russian E-commerce
Hannah Olala's 'Best Paid Live Stream Star' award from Shopee in 2026 highlights the growing effectiveness of live commerce. This case study offers valuable lessons for Russian e-commerce entrepreneurs on transforming interactive streams into a powerful sales and promotion channel.
Vietnam's New Expressway: How It Will Transform Logistics for Russian E-commerce and Unlock New Production Opportunities
Vietnam has commenced construction of the new Hanoi – Thai Nguyen – Cho Moi expressway, valued at $803 million, significantly improving logistics and opening new production opportunities for Russian e-commerce by reducing costs and delivery times.
Southeast Asia's Digital Leap: How Government TikTok Strategies Are Reshaping E-commerce and What It Means for Russia
The Philippines joins Southeast Asia's trend, leveraging TikTok and creators to promote tourism. This government strategy offers valuable lessons for Russian e-commerce, seeking to scale and expand into international markets by 2026.
Vietnam Tightens AML/CFT Rules: How This Will Affect Russian E-commerce and Cross-border Payments
Vietnam has adopted a new plan to combat money laundering and terrorist financing to exit the FATF grey list. These measures will significantly strengthen financial oversight and require Russian e-commerce entrepreneurs operating in Vietnam to adapt to new, stricter transparency requirements for cross-border transactions.
Vietnam-Russia Air Bridge: How Vietnam's Growing Passenger Fleet Unlocks New Horizons for E-commerce Cargo Transport
Vietnamese airlines are actively expanding their fleets due to rising passenger demand, creating new opportunities for Russian e-commerce sellers to optimize cargo transportation from Vietnam, reduce costs, and accelerate product delivery.
Shopee Lessons 2026: How Brand and Creator Integration Becomes Key to Marketplace Success
The 'Shopee Brands and Creators Summit 2026' highlights the growing importance of integrating brands and creators for success on marketplaces. Russian entrepreneurs should adopt this experience by actively developing content strategies and influencer partnerships to strengthen their e-commerce presence.
Vietnam's Drone Economy: A New Era of Logistics for Russian E-commerce
Vietnam is launching the country's first 'sandbox' for a low-altitude unmanned economy in Dien Bien province, encompassing agriculture, logistics, healthcare, and digital mapping. This initiative is crucial for Russian e-commerce, promising supply chain optimization, cost reduction, and enhanced competitiveness through faster and more affordable logistics from Vietnam.
Consolidation of Power: What the Shopee Forum Reveals About Global Trends for Wildberries and Ozon
The Shopee forum, aimed at developing the e-commerce ecosystem, highlights a global trend among marketplaces: the consolidation of power and increased seller dependency. Russian entrepreneurs on Wildberries and Ozon should critically evaluate these initiatives and build diversification strategies to minimize risks.
Vietnam's "Silver Economy": New Horizons for Russian E-commerce in 2026
The Vietnamese government is launching a large-scale program to develop the "silver economy," transforming demographic challenges into economic opportunities. This creates unique prospects for Russian e-commerce entrepreneurs interested in the segment of goods and services for Vietnam's elderly population.
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