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Latest news on Vietnam e-com and marketplaces
71 articles
Vikki Digital Bank in Vietnam: How Fintech Legitimization Will Lower Costs and Unlock New Horizons for Russian E-commerce
The legitimization of Vikki Digital Bank in Vietnam opens new opportunities for optimizing payments and reducing costs for Russian online sellers aiming to expand in Southeast Asia.
Vietnam Revises SME Support Law: What It Means for Russian Online Sellers
Vietnam is revising its Law on SME Support, promising targeted policies for local businesses. This creates both new opportunities and challenges for Russian online sellers, necessitating adapted strategies for successful market entry and localization.
Deepening Vietnam-Japan Partnership 2026: What Does It Mean for Russian E-commerce in Vietnam?
The opening of the Vietnam-Japan Festival 2026 in Da Nang symbolizes a new phase of deepening bilateral relations, promising significant changes in Vietnam's logistics, digital infrastructure, and competitive landscape, all critically important for the strategic planning of Russian e-commerce entrepreneurs.
Vietnam on Track for $100 Billion in Agri-Exports: Challenges and Opportunities for Russian E-commerce
Vietnam aims to reach $100 billion in agricultural exports by 2027, following a successful $70 billion milestone in 2025. This creates new opportunities and challenges for Russian e-commerce entrepreneurs in terms of product niches, pricing, and competition.
Corporate Credit as a Growth Engine: New Opportunities and Challenges for Russian E-commerce in Vietnam
In July 2026, the State Bank of Vietnam reported that corporate lending had become the primary driver of growth, surpassing retail demand. This shift in financial flows opens new opportunities and risks for Russian e-commerce entrepreneurs, requiring adaptation of procurement and partnership strategies.
Social Commerce 2.0: How Russian E-commerce Platforms Can Monetize VK and Telegram Following Global Models for 2026
Global e-commerce platforms are increasingly integrating monetization tools with social networks, particularly Facebook, opening new avenues for sales and customer interaction. For Russian businesses, this signals the need to adapt these successful models to local platforms like VK and Telegram, enhancing their presence and conversion rates.
Vietnam-EFTA FTA: How the New Trade Deal Will Change Procurement Strategies for Russian E-commerce
The Free Trade Agreement (FTA) between Vietnam and EFTA, concluded on July 7, 2026, will be a game-changer for Russian e-commerce sourcing goods from Vietnam, due to increased competition and potential price hikes.
E-commerce 2026: How Russian Businesses Can Leverage AI, Influencers, and Brand Synergy for Growth
Global e-commerce trends – from artificial intelligence to collaborations and influencer marketing – are opening new opportunities for scaling Russian businesses and strengthening their competitiveness both in domestic and friendly markets. Discover how to implement these tools now to boost sales.
Lessons from Vietnam: Why Sendo Farm's Closure is a Warning for Russian E-commerce in Asia
The closure of the Vietnamese e-commerce project Sendo Farm serves as a crucial signal for Russian entrepreneurs, highlighting the pitfalls of niche online retail for fresh produce in dynamic Asian markets. This case underscores the complexities of logistics, competition, and business model adaptation.
New E-commerce Regulations in Vietnam: Navigating for Russian Entrepreneurs in 2026
Vietnam's Ministry of Industry and Trade has enacted an updated E-commerce Law and a new Government Decree No. 248/2026/ND-CP. These changes are critically important for Russian entrepreneurs operating or planning to enter the Vietnamese e-commerce market, requiring a review of strategies and ensuring full compliance with new regulatory requirements in 2026.
Vietnam's Labor Market in H1 2026: What It Means for Russian E-commerce?
Vietnam's labor market demonstrated resilience in the first half of 2026, a key factor for predictable production costs, supply reliability, and strategic planning for Russian online retailers.
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