Vietnam Market Knowledge Hub

Analytics, guides, and practical materials for entering the Vietnamese market

Latest Materials(251)

Market Entry

Selecting a Legal Entity in Vietnam: A Guide to Rapid Market Entry

This article analyzes key aspects of choosing a legal entity for foreign businesses in Vietnam. It compares the most common structures, focusing on their applicability for rapid market entry. The material aims to provide practical guidance on registration and subsequent operational duties.

8 min read
Logistics

Choosing a Logistics Partner in Vietnam: Criteria and Contractor Vetting

This article offers a step-by-step guide to choosing a logistics partner in Vietnam, covering criteria for evaluating warehousing services, transportation, and customs clearance. The goal is to help importers and entrepreneurs develop a checklist for vetting reliable contractors and selecting the optimal provider.

6 min read
News

Vietnam on the Cusp of Digital Transformation: New Horizons for Russian E-commerce

The partnership between Bithumb and SSI Digital to establish a digital asset exchange in Vietnam, amidst pilot regulation of digital assets, opens new, stable financial avenues for Russian e-commerce seeking alternatives to traditional channels.

4 min read
Logistics

Supply Chain Management in Vietnam: Optimizing from Procurement to End Consumer

An analysis of key aspects of supply chain management in Vietnam. This article examines localization, manufacturing, quality control, and distribution to build sustainable and cost-effective operational models.

8 min read
News

Ho Chi Minh City: $5.6 Billion Investment – A Catalyst for Russian E-commerce and Logistics

Ho Chi Minh City is accelerating the deployment of $5.6 billion in public investments, promising a transformation of the region's infrastructure and logistics. This creates unprecedented opportunities for Russian e-commerce entrepreneurs looking to optimize supply chains and enter the dynamic Southeast Asian market.

5 min read
Marketplaces

Vietnam E-commerce: 148.6 Trillion VND and 46.6% Growth in Q1 2026

In Q1 2026, Vietnam's e-commerce market surged by 46.6%, reaching 148.6 trillion VND in sales, with official platform stores emerging as a key growth driver.

3 min read
Business in Vietnam

Intellectual Property Protection in Vietnam: Registration and Enforcement Measures

This material addresses the comprehensive framework for intellectual property protection in Vietnam. It details the processes for registering trademarks, patents, and copyrights, alongside strategies for enforcement and prevention of infringements.

7 min read
Certification

Optimizing Product Certification Costs in Vietnam: Practical Insights

This article analyzes the cost structure of product certification and licensing in Vietnam, offering practical methods to reduce expenses without violating legal requirements. Entrepreneurs and managers will gain tools for effective budgeting.

5 min read
News

Southeast Asian E-commerce 2026: A Flourishing Landscape of Opportunities for Russian Entrepreneurs

AFFiNCO's new 2026 report confirms the explosive growth of e-commerce in Southeast Asia, unveiling unique opportunities for Russian entrepreneurs aiming for international expansion and diversification.

5 min read
Certification

What to Do When Product Certification is Rejected in Vietnam: A Step-by-Step Guide

An analysis of the reasons for product certification rejection in Vietnam, an algorithm for appeal procedures, and a plan for corrective actions for a successful re-submission. Optimizing the process of obtaining permits.

7 min read
Market Entry

How to Choose a Reliable Distributor in Vietnam: A Checklist for the Initial Stage

A guide to finding, evaluating, and verifying potential distributors in Vietnam. This step-by-step checklist helps minimize risks when selecting a partner during market entry. Key reliability criteria and common pitfalls are highlighted.

9 min read
News

Vietnam's Luxury Boom: How Russian E-commerce Can Win the Hearts of Ultra-High-Net-Worth Consumers

Vietnam's ultra-high-net-worth population is rapidly growing, opening unique prospects for Russian e-commerce sellers of premium goods and services. This analytical article will show how to transform this trend into concrete business strategies.

5 min read