Vietnam Market Knowledge Hub
Analytics, guides, and practical materials for entering the Vietnamese market
Latest Materials(296)
Payment Systems for FMCG in Vietnam: Optimizing Customer Experience and Revenue Collection
An analysis of payment systems for FMCG in Vietnam, focusing on convenience for both customers and businesses. Practical integration recommendations are provided for Russian companies operating online and offline.
Vietnam's Infrastructure Boom: How Ho Chi Minh City Unlocks New Horizons for Russian E-commerce
Vietnam's massive state investments in Ho Chi Minh City's infrastructure by 2030 are transforming the city, creating new urbanized zones and optimizing logistics, which opens up unique opportunities for Russian e-commerce businesses.
FMCG in Vietnam: A Strategic Look at Social Commerce via Live and TikTok
An analysis of current social commerce strategies and platforms for promoting and directly selling FMCG products in the Vietnamese market, considering local specifics and trends.
Low-Budget Marketing in Vietnam: First Steps to Customer Acquisition
Practical strategies and tools for initial marketing and brand awareness building in Vietnam on a limited budget, beyond marketplaces. This article helps entrepreneurs effectively utilize local platforms and channels.
Vietnam Bridge from Minvody: How a New Airline Route Will Transform Logistics for Russian E-commerce
The launch of direct air service between Mineralnye Vody and Vietnam for the first time significantly shortens the logistics leg, offering Russian e-commerce new opportunities for supply optimization, cost reduction, and assortment expansion.
Brand Protection in Vietnam: Trademark Registration Before Launch
This article provides a step-by-step action plan for the legal protection of your brand and products in Vietnam, focusing on trademark registration before sales begin. It covers key stages, timelines, costs, common mistakes, and the economic pragmatism of the process.
Cargo Insurance in Vietnam: Minimizing Supply Chain Risks
A practical guide for selecting and arranging cargo insurance for import, export, and domestic transportation in Vietnam, including an analysis of coverage types and common mistakes. Aimed at minimizing financial risks for businesses.
Vietnam Strengthens Position: How the Inflow of Foreign Investment Transforms Opportunities for Russian E-commerce
Foreign investors continue to express confidence in Vietnam, opening new prospects for diversifying supply chains, optimizing logistics, and entering a dynamic market for Russian e-commerce.
Warehouse Automation in Vietnam: Management Systems and Efficiency Improvement
This article explores modern Warehouse Management Systems (WMS) and automation technologies applicable in Vietnamese logistics centers, focusing on their implementation and impact on operational costs, while also offering a step-by-step action plan for business owners.
Choosing the Right Legal Entity for Your Business in Vietnam: Optimizing for Your Goals
This article analyzes the main legal entity types for foreign investors in Vietnam: LLC, Representative Office, Branch Office, and Joint Venture. It offers a pragmatic approach to selecting the optimal structure based on business objectives, scale, and strategic risks.
Amazon in Vietnam: How Strategic Investments Are Reshaping Global Supply Chains and What It Means for Russian E-commerce
Amazon is deepening its presence in Vietnam, investing in digital and human infrastructure, a move poised to transform global supply chains and present new challenges for Russian e-commerce.
Opening a Corporate Bank Account in Vietnam: A Step-by-Step Guide for Foreign Businesses
This guide outlines the essential steps for business owners and top managers seeking to open a corporate bank account in Vietnam, providing a detailed procedural overview.