Vietnam Market Knowledge Hub

Analytics, guides, and practical materials for entering the Vietnamese market

Latest Materials(121)

Logistics

Vietnam's Geography and Logistics: How Terrain Impacts Delivery Times and Costs

This article examines the impact of Vietnam's geographical features on logistics operations. It analyzes how terrain, waterways, and seasonal conditions determine delivery times, costs, and risks for importers.

6 min read
Marketplaces

Logistics for Vietnamese Marketplaces: Partner Selection and Cost Optimization

This article analyzes logistics strategies for entering Vietnamese marketplaces, examining fulfillment models and partner selection criteria for optimizing costs and operational efficiency. Special attention is given to market specifics and minimizing risks for foreign sellers.

6 min read
Marketplaces

Customer Service on Vietnamese Marketplaces: Specifics and Standards

Setting up customer service on Vietnamese marketplaces requires considering specific buyer expectations, choosing effective communication channels, and adeptly managing reviews and returns. This enables foreign brands to increase loyalty and optimize sales in the region.

6 min read
Business in Vietnam

Hiring and HR Management in Vietnam: Practical Aspects for Foreign Businesses

This article analyzes the strategic and operational aspects of hiring and HR management in Vietnam, covering legal frameworks, cultural peculiarities, and effective strategies for international companies.

8 min read
News

From Niche to Billions: Gong Cha's Lessons for Global E-commerce

Gong Cha's planned $2.5 billion sale demonstrates the immense potential of niche products. This news offers crucial lessons for e-commerce entrepreneurs on scaling, brand building, and attracting investment.

5 min read
Business in Vietnam

Payment Acceptance in Vietnam: Tools and Strategies for Online and Offline Businesses

An in-depth analysis of payment acceptance mechanisms in Vietnam for both online and offline businesses. This article explores mobile payments, Cash-on-Delivery (COD) systems, and bank integration, aiming to provide a structured understanding.

8 min read
Certification

Maintaining Certification in Vietnam: Monitoring and Renewal Requirements

This article examines the complex issues related to the long-term maintenance of compliance with Vietnamese regulatory norms after obtaining product or operational certification. Special attention is paid to monitoring requirements, renewal processes, and strategic approaches to ensuring continuous market access.

6 min read
News

Haiphong: Southeast Asia's New Logistics Hub for Russian E-commerce

The port city of Haiphong has set ambitious double-digit economic growth targets until 2030, opening up unique opportunities for Russian e-commerce entrepreneurs to diversify logistics and find new suppliers in Southeast Asia.

4 min read
Certification

Choosing a Contractor for Certification in Vietnam: Criteria and Risks

This material analyzes the key factors for selecting a local partner for certification in Vietnam. It covers methods for evaluating competencies and mechanisms for preventing potential fraudulent schemes, providing readers with tools for making strategically sound decisions.

9 min read
FMCG

Entering Vietnam's Retail Networks: Pragmatic Negotiations with FMCG Retailers

This article offers a practical guide for FMCG brands looking to enter key offline retail networks in Vietnam. It provides a step-by-step analysis of the negotiation process, contractual terms, and the specific requirements retailers have for suppliers.

5 min read
News

Vietnam Streamlines Construction Procedures: Green Light for Russian E-commerce Logistics and a New Investment Climate

Vietnam's Ministry of Construction has proposed abolishing, simplifying, or decentralizing 157 administrative procedures, significantly enhancing the investment climate. This reform creates new opportunities for Russian e-commerce by accelerating the establishment of logistics and warehousing infrastructure, reducing costs, and improving operational efficiency.

5 min read
FMCG

FMCG Licensing and Certification in Vietnam: A Step-by-Step Guide

Entering the Vietnamese market for FMCG manufacturers and importers requires a systematic approach to licensing and certification. Ignoring regulatory requirements is not an option; it's a direct path to financial losses, reputational risks, and operational blockades.

7 min read