Vietnam Market Knowledge Hub

Analytics, guides, and practical materials for entering the Vietnamese market

Latest Materials(296)

Market Entry

B2B Sales in Vietnam: Strategies for Reaching Corporate Clients

Strategies for Russian companies entering the Vietnamese B2B market: an analysis of regulatory, operational, and economic aspects, as well as cooperation models for long-term success.

7 min read
Logistics

Optimizing Transportation Costs in Vietnam: Reducing Domestic Logistics Expenses

Optimizing transportation costs in Vietnam requires a systematic approach. This article offers practical strategies for Russian companies to reduce local transportation expenses, including cargo consolidation, selecting the optimal mode of transport, and negotiation tactics with local carriers.

7 min read
News

Haiphong: How Vietnam's New Development Model Will Unlock New Horizons for Russian E-commerce

Haiphong, Vietnam's key port city, is transitioning to a new development model set to significantly optimize logistics chains, expand opportunities for sourcing manufacturing partners, and open up new export markets — all critically important for Russian e-commerce entrepreneurs. This change will directly impact costs and delivery times, revealing new growth points for businesses in the near future.

5 min read
Logistics

Key Ports of Vietnam: Strategic Selection of a Logistics Hub for Imports

This article provides a detailed overview of Vietnam's major seaports, their infrastructure, and specialization, offering a methodology for making informed decisions on selecting the port of entry for imported goods.

9 min read
Business in Vietnam

Resolving Commercial Disputes in Vietnam: Strategies for Protecting Foreign Business Interests

An overview of legal tools and procedures for resolving commercial conflicts in Vietnam, including mediation, arbitration, and litigation, with a focus on protecting the interests of foreign businesses.

6 min read
News

Vietnam's Green Imperative: How the National Council for Sustainable Development's Decisions Will Reshape Russian E-commerce

Vietnam is elevating sustainable development to a high state priority, a move set to directly impact regulatory landscapes, supply chains, and consumer preferences, profoundly affecting Russian e-commerce businesses operating within the country.

5 min read
Business in Vietnam

Profit Repatriation and Foreign Exchange Control in Vietnam: An Investor's Guide

This article outlines the procedures for repatriating profits, dividends, and capital from Vietnam, along with key aspects of foreign exchange regulations for international investors. It provides specific steps and recommendations for the legal and efficient transfer of financial assets in foreign currency.

5 min read
News

Vietnam's Path to High Income: How it Will Reshape E-commerce for Russia by 2045

Vietnam's national strategy to achieve high-income status by 2045 opens new opportunities and risks for Russian e-commerce entrepreneurs, demanding a re-evaluation of approaches to sourcing, logistics, and competition.

6 min read
Marketplaces

Vietnam Sales Calendar: A Strategy for Growth During Peak Season

Vietnam's e-commerce market is growing, but the rules are changing. In 2025, Shopee and TikTok Shop captured 97% of the market. Learn how to leverage the sales calendar, including Tet and Double-Digit Days, to grow your brand by focusing on strategic planning and content commerce. An article for business owners and top managers.

5 min read
Certification

Voluntary Certification in Vietnam: A Pragmatic Approach to Competitive Advantage

Voluntary certification in Vietnam serves as a strategic tool for product differentiation and building consumer trust in a saturated market. This article explores the pragmatic aspects, operational stages, economics of the process, and a step-by-step action plan for successful implementation.

6 min read
News

New Horizons for E-commerce: How Vietnam-Laos Economic Integration Will Transform Supply Chains for the Russian Market

Vietnam and Laos have agreed to boost bilateral trade to $10 billion by 2030, deepening economic integration. This opens new opportunities for Russian e-commerce entrepreneurs to optimize logistics, reduce costs, and expand the range of goods from Southeast Asia.

4 min read
Certification

Interacting with Vietnamese Regulators: Strategies for Effective Certification

This article explores effective strategies for interacting with Vietnamese government agencies to accelerate the certification process. It analyzes typical scenarios and methods for minimizing delays in obtaining permits and licenses.

6 min read